To receive early access & notice of drops, please sign up for the SPGBK Annual Membership Plan on the product page on our site. Note: This watch will formally release tomorrow May 17th at 11AM EST

SPGBK Unveils 2024 Summer Collection with Country- Western Visual Campaign

  • SPGBK unveils country western visual campaign to support 2024 summer collection
  • Collection includes three stainless steel banded watches and petite denim band watch 

May 30, 2024 — SPGBK watches introduces a brand new collection of traditional luxury-inspired watches. SPGBK’s new collection features four stunning watch designs, incorporating stainless steel and rich blue denim watch bands, each embodying the essence of luxury and today’s country western trends.

The three stainless steel banded watches are available in both gold and rose gold tones, featuring the brand new four-color SPGBK logo on the dial. Each petite stainless steel watch is elegantly designed with a luxurious crystal-encrusted bezel surrounding the face.

Also released is another petite watch design, crafted with a denim blue watch strap and a gold face, featuring the traditional SPGBK name branded logo.

“With the launch of our first affordable luxury collection, it’s the perfect time to embrace the country western movement within our culture,” said Kwame Molden, CEO of SPGBK. “We’re excited to showcase the range and versatility of our watch designs to further strengthen our connection to our customers." 

Considering the brand is known for its trendy pop color style watches, this collection has introduced SPGBK into the affordable luxury watch market, and blends both tradition with contemporary style making luxury accessible to all.

 About SPGBK Watches

SPGBK Watches is a designer watch company, based out of North Carolina, that provides an amazing variety of impactful, unique, & colorful watches. We draw strength and inspiration from our community & culture, our beautiful childhood experiences growing up in Fayetteville, and our strong passion for education (hence the name "Springbreak"). Each watch and watch band in our collection is symbolic & named in honor of a school or community located in our hometown.

To learn more about this partnership, contact us at

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T’yanna Rouse, Public Relations |