Proudly Black Owned. HBCU Made. Designed in North Carolina.
We create & design reinvigorating watches you'll be proud to wear.
Our goal is introduce new watches that feel better; meaning they resonate in your spirit and will make you feel proud to wear. Expensive designer watches are often glorified within our culture and we are challenging that narrative head on by providing an unmatched watch alternative, that is more purposeful, more affordable, and represents the excellence within our community.
Our watches provide creatives with another opportunity to share their souls to the world.
We are bringing beautiful & vibrant energy to wrists across the world, by providing colorful vehicles (watches) for expressing your authentic and creative taste.We want everyone to love our watches and there’s no need to break the bank or sacrifice quality for price. With this in mind, we’ve made sure that all our watches are both high quality and affordable for our customers.
Small city, Big Dreams
Launched by childhood friends that attended the same pre-school, middle school, high school, and even the same historically black college, we knew we wanted our company to have a scholastic theme, centered around education. Spring Break was always a refreshing reset before the end of the school year and we wanted to capture that essence in our name. Also considering our positive experiences while in school, we make sure to tie our hometown/HBCU roots into our watches either by name or design.
The “SPGBK” acronym is an abbreviation of “Springbreak” which is the formal name of our company.